Newhouse Fundraising Video

This video debuted at Newhouse Domestic Violence Shelter’s annual gala event called House Party, which featured speaker Robin Givens. The rapt audience responded vigorously, and the shelter went on to raise over $300,000 that evening.

Being a board member at Newhouse, I felt called to use my media expertise in creating a short video intended to describe the shelter’s functions and its needs. Working in tandem with Jason Orr of Phosphor Studio, we crafted an informative piece in an interview format. My duties included: co-creating the story for the shoot, writing interview questions, conducting and directing the live interviews, researching and providing factual info-graphics, aiding with the post-editing process.

The video helped raise over 2 million dollars in a successful fundraising campaign.